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LATEST PRESS

Fit Athletic Acquires Clubs in Solana Beach and Carmel Mountain Ranch

Published Date: January 27, 2014

Fit is so proud to announce the acquisition of clubs located in SOLANA BEACH and CARMEL MOUNTAIN RANCH!Thank you to all of our loyal members and dedicated staff for making this possible. We are so excited to expand and bring our lifestyle brand of health, fitness and positive energy to beautiful North County in 2014. We can’t wait to Fit-ify the gyms and turn them into the BEST health & fitness clubs you’ve ever experienced.

Former Frog’s members, we are so excited to welcome you to the Fit Family. Please read our Welcome Letter.

For questions about multi-club access, please contact your membership counselor. Please click here to learn about how you can partner your North County business with our Fit Perx program.

The new clubs are located at 511 S Hwy 101, Solana Beach, CA 92075 (formerly Frog’s Fitness – Solana Beach ) and 12171 World Trade Dr, San Diego, CA 92128 (formerly Frog’s Fitness – Carmel Mountain Ranch).

DiscoverSD “Top Ten San Diego Gyms & Health Clubs” – January 2014

Published Date: January 3, 2014

Undoubtedly the sexiest gym in San Diego and the preferred meeting spot for slim socialites, buff industry hipsters and downtown professionals alike, FIT is way more than just a pretty face.

View article here

SD Downtown News – Readers Choice Awards 2012 – “Best Gym & Best Personal Trainers”

Published Date: December 3, 2012

San Diego Downtown News Readers vote Fit Athletic Club “Best Gym” and “Best Personal Trainers”

View awards here

Fashion 5.0 Magazine – “Work it Out – Getting Fit Never Looked So Fashionable” The Fitness Issue, February 2012

Published Date: February 28, 2012

Fit Athletic Club is featured in the February 2012 issue of Fashion 5.0 Magazine

View the spread here

Watch the photoshoot video here

Downtown News – “Business Owner, Nonprofit Founder Helps Nourish a Healthy San Diego” January 2012

Published Date: January 19, 2012

Fit owner Scott Lutwak nourishes East Village and extends a helping hand to the homeless population of San Diego.

View article here

Club Industry Magazine – “Member Perks Part of Growing Club Trend” November 2010

Published Date: November 4, 2010

“Fit Athletic Club, San Diego, is passing on the “perx” to its members. With about 180 business partners in tow and another three to five partners scheduled to join the Fit Perx program every week, Fit is an example of a growing trend in which clubs offer discounts to their members through business partnerships…”

View article here (scroll down to bottom of page)

Club Industry Magazine Cover Feature – “Design Discoveries” August 2010

Published Date: August 14, 2010

Fit Athletic Club San Diego makes the cover of Club Industry Magazine. Article “Design Discoveries: Unique design elements and locations help club owners boost retention and attract members” pages 54-56.

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DiscoverSD.com – “New Fit Perx Card at Fit Athletic”

Published Date: March 15, 2010

An old gum wrapper, dated business cards, your lucky penny…if these are the most impressive items in your wallet it’s time to spiff it up a bit with a personalized black Fit Perx card that shows off your savvy mindset and buff biceps at the same time.

A simple flash of a Fit Perx card grants you discounts of 20% or more at some of your favorite San Diego restaurants and businesses…

FOX 6 News with Ruben Galvan

Published Date: September 9, 2008

San Diego local news reporter Ruben Galvan tries out the new Cardio Strip group classes with Fit members and learns moves & techniques that raise the heart rate and make you lean & toned!

View Video Clip 1
View Video Clip 2
View Video Clip 3

San Diego Magazine “Best of San Diego” Issue

Published Date: August 3, 2008

Fit Athletic Club – San Diego is recognized as “Best Posh Pilates Place” – “Once you’ve stretched, cycled or sat lotus on the shaded patio overlooking Petco Park, you’ll know you’ve arrived…

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